Ellen Copaken straight away will take around the leadership of AMC’s marketplace-major Marketing section following the departure from the corporation of Eliot Hamlisch. She also has been appointed to serve on AMC’s management Executive Committee
Copaken joined AMC in February 2022 as the Vice President, Growth Strategy, and led all factors of AMC’s extremely thriving AMC Flawlessly Popcorn house popcorn solution start in much more than 2,600 U.S. Walmart spots and on Walmart.com
Copaken’s career contains much more than 20 years of expertise, which includes extensive-tenured, senior advertising roles at higher-profile brand names including Frito-Lay, PepsiCo and Hostess Makes
Copaken will retain her current obligations for AMC’s retail popcorn organization, in addition to her new advertising obligations
As portion of this announcement, AMC external communications, led by Ryan Noonan, Vice President, Company Communications & Public Relations, will now report to Chairman and CEO Adam Aron
LEAWOOD, Kan., August 10, 2023–(Company WIRE)–AMC Theatres (NYSE:AMC and APE), the largest theatrical exhibitor in the United States and in the entire world, right now announced it is promoting Ellen Copaken to be its Senior Vice President Promoting, effective promptly. Copaken will report to Adam Aron, AMC Chairman and CEO, and will be a part of AMC’s Government Committee.
This push launch characteristics multimedia. Watch the total release right here: https://www.businesswire.com/news/house/20230810235981/en/
Ellen Copaken (Photo credit history: Isaac Alongi)
Copaken joined AMC in February of 2022 as Vice President of Expansion System, soon after far more than 20 decades of knowledge in senior internet marketing roles at superior profile brands like Frito-Lay, PepsiCo, and Hostess Manufacturers. In signing up for AMC, Copaken’s initial charge was to start AMC’s significant strategic initiative in making AMC’s Completely Popcorn obtainable for order in the property. Via her cross-departmental leadership, the initiative launched with an unique partnership with Walmart in March, forward of inner timeline expectations and to excellent fanfare. In the ensuing months since start, AMC’s popcorn initiative has set AMC Completely Popcorn in far more than 2,600 Walmarts throughout the United States and on Walmart.com, and sent income results that well exceeded Corporation anticipations.
Prior to AMC, Copaken labored in advertising management roles for Frito-Lay, PepsiCo and Hostess Brand names. Her extensive tenure in marketing and advertising leadership roles and her good results in leading AMC’s cross-practical popcorn-initiative launch workforce makes her a fantastic in shape to direct AMC’s very best-in-class Internet marketing office.
Copaken succeeds Eliot Hamlisch, who had been commuting throughout the place to AMC’s Theatre Aid Centre in Leawood, Kansas from his residence in northern New Jersey. For personal causes, Hamlisch was not able to relocate permanently.
In conjunction with Copaken’s elevation to head Internet marketing, AMC has created the following relevant corporate organizational moves:
The purpose of Mark Pearson, SVP & Chief System Officer, to whom Copaken formerly claimed, is unchanged and he will go on to guide AMC’s strategic and ground breaking growth alternatives. He continues to report specifically to Adam Aron.
AMC’s exterior communications, led by Ryan Noonan, Vice President of Company Communications & Public Relations, will now also report immediately to Adam Aron.
AMC’s inner communications endeavours will move to Human Means, led by Carla Chavarria, Senior Vice President & Main Human Means Officer.
AMC Chairman and CEO Adam Aron commented:
“Ellen Copaken has actually distinguished herself as she grabbed the reins of our drive to launch AMC Beautifully Popcorn to the household marketplace. In the calendar year and a half that she has been with us, her expertise, skill, and affable nature have been obvious to all who have interacted with her. I could not be much more fired up to be functioning with her as she now also assumes the management of our Advertising endeavours.”
Aron ongoing, “Heretofore, over and about yet again, our Marketing group has frequently blazed new trails in the movie theatre marketplace. Just one of the critical reasons I am so self-confident that Ellen will excel in her new role is that she will be directing a remarkably expert workforce of officers and administrators. I know that jointly they all will continue on to hold AMC at the forefront of innovation and creativeness to thrust our business forward.”
About AMC Enjoyment Holdings, Inc.
AMC is the biggest motion picture exhibition firm in the United States, the largest in Europe and the biggest all through the globe with roughly 900 theatres and 10,000 screens across the globe. AMC has propelled innovation in the exhibition field by: deploying its Signature power-recliner seats offering enhanced food stuff and beverage selections building bigger visitor engagement through its loyalty and membership programs, website, and mobile applications offering premium big format encounters and taking part in a extensive wide variety of information like the hottest Hollywood releases and unbiased programming. For more info, visit www.amctheatres.com.
Group: Organization Launch
Check out supply variation on businesswire.com: https://www.businesswire.com/information/residence/20230810235981/en/
Ryan Noonan, (913) 213-2183